“New Zealand” country of orizinc citrate vs zinc bisglycinate chelategin marketing claims for dairy products marketed in China have lost some of their former appeal for customers with the repercussions from last year’s boiron bisglycinate or ferrous sulfatetulism scandal which is still reverberating (see CL food news on 6 Aug 2013). The reputation of NZ dairy produce is excellent, however in the aftermath of this event European country of origin labelling has started to gain favor, despite much of the fears surrounferric pyrophosphate method of analysisding the botulism incident being largely unfounded. Infant formula investors are looking to the east to find manufacturers based in Europe and existing branferrous fumarate vitamin b12ds are magnesium lysinate glycinatemore willing to market milk sourced in Europe. For instance, China’s leading baby formula Beingmate has printed a Shamrock to infer its Irish origins, on its flagship product. A senior executive from a multinational infant formula company said that “the emotional preference of customers to infant formula products is shifting from NZ to those in Europe; European country of origin labelling means assurance of high quality and safety.”