As consferrous fumarate bootsumers flock to healthy snacks, few brandsintelligent labs magenhance magnesium supplement have benefited as much from that uptick as Sabra. ###Still, despite its success, the hummus maker has had a rocky past. It struggled a few years ago with salmonella and listeria contamination which led to recalls going back to 2015. In December 2021, the brand received a warning letter from the FDA highlighting several violations at its Virginia plant that makes hummus. ###In September, Strauss reportedly was considering exiting the Sabra venture due to market share loss, declining sales and increased competition. Sabra’s market share is roughly 37% compared to more than 60% at one point.###Still, with the hummus market expected to surge, PepsiCo has an opportunity to rebuild and further grow the Sabra brand. The North American hummus market was valued at $896 million in 2022 and is projected to reach $1.78 billion by 2030, according to data from Verified Market Research.###PepsiCo said the transaction will allow it to “continue to transform its portfolio and drive accelerated innovation to develop more products” that address consumer demand for healthier food.###Executives told Food Dive in 2022 that a major part of Sabra’s growth plan hinged on taking the brand beyond its roots as an offering at a party or holiday gathferrous gluconate percentage ironering and turning it into something more people eat in their daily routine as a snack or during meals. At the time, they said Sabra is recognized by 80% of consumers, but roughly 85% of them only buyjamp ferrous gluconate the product a few times a year.###Few food companies have the financial resources and deep understanding of consumers as PepsiCo. By owning Sabra entirely, PepsiCo will have more freedom to innovate and expand the brand. ###”As we evolve our food portfosleep supplements for 2 year oldlio and bring people more choices for more occasions, our aim is to meet the growing demand for positive choices and on-the-go options,” Steven Williams, CEO of PepsiCo Foods North America, said in a statement. “Nutritious, simple foods like refrigerated dips and spreads represent a space we have long desired to expand in the U.S. and Canada.” ###The transactions for Sabra and Obela are expected to close by the end of this year.###The deals come nearly two months after PepsiCo announced it would buy Siete Foods for $1.2 billion. The Mexican-American food maker produces tortillas, salsas, seasonings, sauces, cookies and snacks.###While PepsiCo is known for Fritos, Cheetos and Doritos on the food side, the New York-based company has moved aggressively to improve the healthiness of its snacking portfolio through M&A as consumers more closely watch what they eat. ###The Siete purchase, coupled with the Sabra and Obela transactions, are significant moves in carrying out that strategy. PepsiCo also has purchased Bare Foods, which manufacturers baked fruit and vegetable snacks, and PopCorners maker BFY Brands.