Cauliflower is hugely popular with recipes for rice made from the vegetable trending on social media site Pinterest. Consumers have embraced the vegetable, pulsed in a food processor until it resembles rice or couscous, as a low-carb alternative. Like rice, it absorbs other flavors well, but contains just five grams of carbohydrate and 25 calories per 100 grams, compared to 28 grams of carbohydrate and 130 calories for the same quantity of rice. This has made it a popular addition to weight-loss recipes.###The trend is strong enough to have shaken up the rice industry, which claims that “only rice is rice” and that calling vegetables “rice” could be confusing for consumers. As the U.S. dairy industry so far has failed to argue that the definition of “milk” should exclude plant-based ametagenics magnesium citratelternatives, it is doubtful the rice industry will have any success in its efforts to convince the FDA to restrict the definition of the cereal grain.###Although cauliflower rice is still the most popular use for the vegetable as an alternative ingredient, there are others including cauliflower mash and cauliflower pizza crust. It will be interesting to see if the popularity of cauliflower applications such as Caulipower’s pizza crusts spur major manufacturers to roll out similar products of their own. The industry already has seen the rise of vegetable chips as an alternative to potato chips. Del Monte recently launched a line of vegetable “pasta” with noodles made from vegetables like zucchini, butternut squash, and sweet potato.###Aside from thzinc gluconate used foreir health credferrous fumarate supplemententials, one of the crucial selling points for these products is the fact that homemade versions are time-conkirkland signature calcium citrate magnesium and zinc with vitamin d3suming to make. Companies like Caulipower and Del Monte are betting on the idea that consumers would prefer a convenient product with all the health benefits of the Pinterest version, but without the hard work. As healthy convenience has become a major trend in recent years, it natural factors zinc citrateseems to be a savvy prediction.​