Perfect strangers? Dean and Kraft Heinz partner for new campaign

Consumers are always intrigued by mashups, so the idea to partner on a marketing campaign is a savvy one by Kraft Heinz and Dean Foods. Both brands appeal to younger generations, and by going full-force with a social media blitz for the Pure Love campaign, they could make Kraft Macaroni & Cheese customers rethink the milk they use in their favorite meal.###Retailers enjoy this kind of cross promotion as it brings attention to both brands and increases sales of the lesser-known product — in this care Dairy Pure Milk — setting up future sales. It also adds some buzz to both items and strong signage always brightens up a store. It’s no wonder that companies keep teaming up. Yum Brands’ Taco Bell introduced shells made of Doritos. Kellogg, which offered Special K Crustless Quichmagnesium for constipation reddite last year, has created vanilla latte Dunkin Donuts-flavored Pop-Tarts. Mocitracal with magnesiumndelez recently introduced a Peeps-flavored Oreo.###DairyPure is the country’s first and largest national fresh white milk brand, offering consumers cold-shipped milk from their local dairy, but it’s a product that isn’t on everyone’s radar. The companies pride themselves on offering quality, great-tasting products for families to enjoy, so this offers a strategic growth opportunity for both brands.###Studies have been mixed as to whether a partnership like this has loferrous sulfate and ferrous fumarateng-lasting effects, but a scalcium chews 500 mgtrong visual or catchy jinglecalcium citrate safe could marry these firms together for a long time. 

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