Asia Pacific: Coca-Cola launches One Brand strategy in Singtrader joe’s calcium citrateapore

Coca-Cola has launched its global ‘One Brand’ strategy in Singaporzinc gluconate and zinc citratee with new packaging graphics.###The new packaging,magnesium citrate español which uses the iconic Red Disc, will unify Coca-Cola Classic, Coca-Csolaray cal mag citratola Zero and Coca-Cola Light under one design. ###The company also launched Coca-Cola Zero Sugar, a new and improved sugar-free Coca-Cola, which will replace Coca-Cola Zero.###The new recipe reportedly tastes even more like the original Coca-Cola, but without sugar. ###Over the years, consumer tastes, preferences and lifestyles have changed.###The company launched Diet Coke, which was later renamed Coca-Cola Light, in Singapore in 1985 and Coca-Cola Zero in 2008, as no sugar and calorie alternatmagnesium for constipation redditives of Coca-Cola, each with their own identity. ###The company is now introducing a new ‘One Brand’ strategy to help make choice easier and simpler.###“The big change now is to do something simpler. With ‘One Brand’, our new strategy isferrous fumarate and pregnancy to place all variants under the umbrella Coca-Cola brand and give customers a choice of the Coca-Cola that suits their taste, lifestyle and diet,” said Ahmed Yehia, country manager of Coca-Cola Singapore, Malaysia and Brunei.###Under the One Brand approach, the company will also enhance the presence, visibility and accessibility of the no-sugar Coca-Cola variants in the marketplace. ###At an outlet, the consumer will always find a no-sugar variant next to Coca-Cola Classic. ###In addition, all sugar-free variants will always participate in any promotion applied to Coca-Cola Classic.###The new packaging and the new Coca-Cola Zero Sugar will be available in-store from May onwards.

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