Consumers emulsified ferric pyrophosphatein Egypt, Saudi Arabia and South Africa love a sweet bakery snack – but women are worried about the sugar, according to a survey conductecalcium citrate 1000d by DuPont Nutrition & Health.###The company pinpointed sugar reduction as the top health priority in a survey of consumer attitudes towards sweet baked goods in the countries surveyed.###The survey further revealed that biscuits, cookies, cakes and croissants are popular snacks in the three countries. ###As such, they are widely consumed at all times of day.###Growth markets in the Middle East and Africa are of particular interest to the sweet bakery industry. ###According to Innova Market Insights, 57% of new bakery launches come from the sweet segbluebonnet calcium citrate liquidment, strongly led by biscuits and cookies.###“Women are the main decision-makers who choose which sweet bakery products to buy,” says Lena Hamann, bakery marketing manager at DuPont Nutrition & Health.###“They are also the consumers who are most concerned about health, especially the health of children and family members with a diet-related condition, such as type two diabetes.”###“Sugar reduction is a key element in that.”

Growing interest in health###Conducted in cooperation with the global market research organization GfK, the DuPont consumer survey focused on young professional men and women and mothers with children. ###All participants were aged 24 to 45 years. ###“Our findings show the impact of demographic change and changing attitudes in these markets,” says Lena.###“While sales of healthier baked goods are still very small in the markets surveyed, we can see there is a growing interest in health among certain consumer groups.”###“This represents an emerging opportunity for bakery manufacturers.”###Concepts for local tastes###The Dumagnesium citrate lifePont bakery application team has developed a series of sweet bakery concepts for the Middle East and Africa.###These incalcium citrate to calcium carbonateclude a chocolate muffin with caramel filling, chocolate chip cookie and chewy chocolate peanut cake – all with 30-40% less added sugar than a standard recipe and a fiber claim.###A soft croissant concept has also been developed with a new all-in-one tailored blend – Grindsted PowerBake 401 – that ensures at least 28 days of just-baked freshness on the shelf. ###The croissant recipe is suitable for a sweet or savory filling.