Givaudan joins European Institute of Innovation and Technology (EIT) Food Knowledge and Innovation Community as the winner of a pan-European competitiobest quality calcium citrate supplementn.###Over the next seven years, the EIT Food Knowledge and Innovation Community (KIC) will build sustainable end-to-end food supply chains realized through transformative innomagnesium citrate mgvation and education initiatives, with a central role for the consumer.###“Givaudan has been working with our EIT Food partners over the past two years to craft the winning development plan, and we are naturally delighted our bbest calcium citrate 1200 mgid has been successful,” says Mmagnesium citrate v oxideauricio Graber, president Givaudan flavour division.###“The programs and objectives are strongly aligned with Givaudan’s 2020 strategy which focuses on sustainability, health and well-being and working with our partners to create great tasting food.”###With broad coverage in EU member states and associated countries, EIT Food KIC is a partnership of 50 leading companies, universities, and scientific partners covering the entire food value chain. ###With the consumers as change agents, each partner is committed to jointly transform the way in which we currently produce, distribute and consume food.###EIT Food will set up four innovation programs targeting societal challenges: ###– personalized healthy food (FoodConnects Assistant), ###– the digitalization of the food systcitracal liquitabem (The Web of Food),###– consumer driven supply chain development and new technology adoption in farming, processing and retail (Your Fork2Farm), and ###– resource efficient processes, turning the food sector into the spearhead for transforming the currently linear ‘produce-use-dispose’ model into a circular bioeconomy (The Zero Waste Agenda).###EIT Food KIC will build a trusted food innovation ecosystem to support consumers’ right to a healthy and more environmentally sustainable diet.