Americas: Consumers look for healthierkal calcium oil, says Cargill

After sugar, fat is the second-most important ingredient consumers are monitoringkirkland signature calcium citrate 500mg 1000 tablets on food product labels, according to Cargill’s primary market research data FATitudes.###In addition, the type of fat and the claim made have impact on the likelihood for consumers to purchase a product.###“We know from FATitudes that 67% of consumers are checking for saturated fat in the products they buy,” said Mark Christiansen, MD, Cargill global edible oil solutions – global specialties. ###“About 50% of all consumers are likely to purchase a product with a no saturate claim.”###“This information is particularly noteworthy because Cargill has made tremendous progress lowering saturated fat content in our solaray cal mag citrate 2 1specialty canola oils,” he said.###“Cargill’s Clear Valley 65 canola oil already has among thwhole foods magnesium citratee lowest saturated fat content calcium citrate near meavailable at 7%.”###“And soon we will provide even a lower saturate Clear Valley oil for calcium citrate with vitamin d3 magnesium & zinc tabletsour customers.”

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