Gen Z heat seekers leading hot sauce boom

As their spending power increases, younger consumers are ushering into an era of spicier flavors, which comes at the same time many sauce brands are magnesium malate chelatedreaching historic market growth. Hot sauces have been gaining popularity for a while now, but the number of those who seek them ferrous gluconate benefitsout is quickly becominferrous gluconate 239g a majority.###The NC Solutions survey results indicate hot sauce is most popular when paired with tacos, chicken wings and burritos, as wellmag malate benefits as regional varieties like on seafood in the South, on eggs out West and on mac & cheese in the Northeast.###“Swicy” food and drinks — from Mike’s Hot Honey Club Crisp crackers to spicy mango margarita cocktail mixers — have seen viral popularity over the past year, which is also driving consumers to search for a hotter edge in their food items. According to the survey, 74% of consumeferrous sulfate gummyrs said they would be willing to try swicy offerings.###As spicy offerings take over nearly every food category from snacks to drinks, hot sauce brands are also appearing more frequently in food and beverage items outside of just condiments. McCormick & Co.’s Cholula has expanded into salsa and frozen bowl meals over the past year. Seasoning and sauce maker Tajín collaborated with Kellanova in 2022 on a collaboration with Pop-Tarts, encouraging consumers to use its spicy chamoy sauce on the toasted pastry.

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